Business
Spotlight
Did you know there are Healthy Home Professionals in your area helping people live in a less-toxic, more comfortable and joyful living environment?
HealthyHOME™ PRO is a community of forward-thinking real estate agents and healthy home experts who provide unique and incredible products and services that help their clients achieve more well-being.
We are thrilled to be able to share their stories with you in our Business Spotlight Series.
Featuring:
Annora Olavson
OMRA
Co-founder
Serving Residents in
their own home!
International & Online
Master's of Science in Gerontology, Certified Fitness Trainer, Certified Functional Aging Specialist
860.705.9003
An Interview with
Annora
Q1 - Hey! Thanks for taking the time to be here. Can you start by sharing a little bit about yourself and your business?
My name is Annora Olavson and am one of the co-founders of OMRA. OMRA is a health and wellness App/Website offering fitness for everyone. I founded OMRA with two partners Matt & Rachael O'Leary. We have over 30 years of experience between us and have come together to help those who feel left out of the fitness industry, live healthfully and continue to do what they love. Regardless of age or ability we provide a way for you to move your body safely and simply from the comfort of your own home or traveling around the world.
Q2 - Everyone has a creation story to share. What was the inspiration or reason you decided to do what you do?
The fitness industry continues to grow, however, the options for those who are not already fit or need modified movement due to illness or injury are limited. We created OMRA to fill that space.
Q3 - What services do you offer? And why did you choose to offer those particular services?
We want to simplify fitness and make it accessible. Every day we post a new guided workout (seated option available) and movement (walking, treadmill, wheelchair, etc.) to take the guesswork out of your fitness journey. We have a library of guided stretches (seated options available), meditations, easy recipes and brain training workouts. I have a master's degree in Gerontology and designed all of the programming to ensure that all ages and ability levels will find something to fit their needs. There is also a community feature on our app to meet others using the app or ask us any fitness related questions you may have.
Q4 - Can you recall a challenging client or situation that you were able to fix or overcome? How did you fix it?
It can be challenging to motivate or provide guidance virtually. We provide tutorials for all the services we offer and suggestions on where to start. We encourage our members to engage on the community feature to ask questions and get to know others.
Q5 - What have you learned about yourself and your business over the years? How has your business changed to adapt to changing consumer needs?
We are always open to feedback. Sometimes you create a product or service that you think will be straightforward and it turns out to be more complicated, feedback is vital to continue to grow our community. Technology is ever changing, and sometimes this can lead to more confusion. We are continually adapting to try and keep the process as simple as possible.
Q6 - Running a business is not always easy. If you could go back in time what advice would you give yourself?
We will probably have more advice to give ourselves later as we just launched in December of 2022, but for now we are simply dedicated to putting in the work to let people know we are here to help.
Q7- We've all had amazing clients or stories to share that make it all worth it. Can you share a story about a teammate, vendor or client that really impacted you and touched your heart?
We have all worked with some incredible clients. Most recently we’ve met some incredible people and businesses at health expos and walking events that have touched our heart. At an event in Palm Springs recently we met a 94 year old who was so full of life and vibrancy, as physically capable as someone 50 years younger, and just so happy to still do the things he was able to in his earlier life. He put this down to three things, diet, living as stress free as possible, and moving every single day.
Q8 - If a potential client were reading this article, what would you tell them about you, your team or your business that would convince them to choose you?
OMRA is fitness for you for life. We are here to provide your body and mind the tools it needs to continue to do the activities you love and enjoy! There’s no wrong time to start to think about your health and we are here to make it as simple as possible.
Q9 - Fun fact about yourself that people may not know.
We all have a soft spot for musical theater. My favorite show is Les Miserable, Rachael’s favorite is Wicked and Matt’s favorite is Miss Saigon.
Q10 - Where do you see your business going in the next 5 to 10 years?
We want to create a global community where people can come together with a mutual goal - to stay healthy, to appreciate the wonders of nature and life - and to spread happiness and positivity through living a balanced and healthy lifestyle. We hope to expand our business to include travel edition guided movements, live events, sustainable products and helping to advocate for age-friendly communities.
We enjoyed learning so much about you and your business. How can people learn more or get in touch with you?
You can visit our website http://www.omralife.com or email us directly at team@omralife.com. Follow us on instagram @omra_life for helpful tips and motivation.
Thank you so much for being a part of the HealthyHOME™ Business Spotlight!
Thank you for allowing us to share our new adventure!
